The Music Industry essays

The Music Industry essays From the video that was played based on the music industry', I learnt a bunch of things about the behind the scenes' activities that happen daily in this business. The amount of hard work that artists do to promote their records, their costs, profits, product promotions using music, etc. Watching this video was a great experience for me and it has completely changed the way I used to think about this industry. First of all, an artist has to sell a minimum of 800,000 records to reach a break-even in terms of financial analysis (because they only make about over a dollar on every album). Selling 800,000 records isn't as easy as you think it is. You need a horde of people behind you to make this so called dream' a reality. You need famous sponsors, big promotion companies such as Sony/BMG/Vevendi Universal/BMI etc, and at least an average income of above $50,000. $50,000 because, companies only want to promote artists who they think they could make money off of. Favours are not done in such massive multi-billionaire businesses. It costs a LOT to become a superstar! Secondly, I also learned that all the music shows I used to watch on TV, or hear on radio are all pre-prepared and it has nothing to do with the likes or dislikes of the broadcasting company. The artists pay them to talk about their songs and make it a number 1 choice amongst the public (such as the TRL show in MTV). In actual fact, all this is fake - "match fixing". It's just a way of promoting their records so that more people will go for it. Same goes with all the DJs of radio companies. They all get paid to play music from different artists. The more you want your music to be played, the more you pay - as simple as that. Furthermore, I learned about the effect of music when used to promote different products. A consumer will most likely buy a BIG MAC, if for instance a BIG MAC is promoted with a song the consumer enjoys best. Music is an integral p...